top of page

PackR

Shelf.jpg

PackR is a tool that helps brands develop superior Pack designs. We can help in both new pack development as well as relaunch vs current packs. It will be more than screening; we will also help optimize various elements for optimal performance.

PackR uses advanced behavioural measurement tools such as Eye Tracking & IRT, to understand System 1 reactions to stimulus.

pexels-ksenia-chernaya-5765762.jpg
bottom of page